Email + Marketing
The M+C Approach
Our approach begins with research, thrives on strategy and creativity, and is consistently self-reflective and agile to produce campaigns that actually work. We look at the entire communications mix holistically to create the foundation of each client strategy, and we always have, to bring our clients’ stories to market in the most impactful way. Our planning, execution and measurement methodology uses owned, earned, paid and media channels to help our clients reach their customers where they are consuming information in a meaningful, compelling and targeted way.
How We Do It
Email marketing lets us connect with your audiences in a personal and cost effective way. We create emails for your audiences at all points through the sales funnel. From education and building brand identity to lead generation, we implement a strategy that best resonates with your audience. We evaluate effectiveness through testing to create automated solutions that work for your business.
